Almost half of adults in the UK suffer from poor sleep with stress, money worries and mobile devices. This is leading to bad moods and lack of focus, more importantly it can have profound consequences on long-term health. These health complications involve obesity, heart disease, diabetes and more which can result in a shortened life expectancy, 

 

Our bodies go through a variety of processes and stages during sleep that many people are unaware of and due to our busy lifestyles and feeling like we have limited hours in a day, we are very used to having irregular sleeping schedules and insufficient amounts of sleep. 

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The Yasumu Dok will be a reliable and handy desk accessory that should encourage the user to keep their phone away from their bed as well as being rewarded by an atmospheric and sensual red glow to soothe them to sleep. It should be a product that consumers want to use and not forced to use against their will. It will be something that naturally draws them to very slightly depend on it then gradually grow into a healthy and harmless habit that aids their sleep quality and cycle.